We teamed up with Raised Real to develop a custom eCommerce platform that caters specifically to their users and business model, from tracking users and orders to managing subscriptions and delivery preferences.
Insights
Use cases
Core features
Opportunities
Customized
Measurable
Improvable
Scalable
Insights
Use cases
Core features
Opportunities
Customized
Measurable
Improvable
Scalable
Insights
Use cases
Core features
Opportunities
Customized
Measurable
Improvable
Scalable
• In contact with a ton of support material
• Geared up from the baby shower
• Actively looking for child-care content
• Overwhelmed by loved ones’ tips and advices
• More focused on birth than nutrition
• Considering or attending birth classes
Baby shower gift cards
Content about child care and nutrition
• Looking into child nutrition
• Talking to experienced moms
• Seeking out advice from pediatricians and/or nutritionists
• Questioning what babies should and shouldn’t eat
• Considering how much they can rely on their sources of information
• Thinking about allergies and variety
E-book guide on nutrition
Specialized content on nutrition
• Feeding their child solids
• Spending time preparing meals
• Delegating cooking to their partner
• Looking to save time and money
• Improving recipes constantly
• Spending time with their child
• Keeping time and budget constrains present
• Misses breastfeeding
Positioning the product as a way of saving time and money
Content involving different recipes and food cycles
• Selecting specific meals
• Receiving food at work, where they spend most of their time
• Setting a schedule
• Looking for a custom experience
• Evaluating payment methods
• Figuring out their satisfaction with RR
• Questioning where the food comes from
Free-trial
1-on-1 customer service
• Receiving monthly deliveries
• Giving feedback on ingredients and recipes
• Keeping tabs on baby’s health and weight
• Influencing other parent’s oppinions
• Figuring out proper amount of deliveries
• Looking into customizing the service
• Considering what their child preferred
Service reviews
Social sharing
Special meals on important dates
• Kid starts eating solids
• Slowly trying out new recipes
• Cancelling their subscription
• Considering most convenient way of cancelling
• Looking into solutions similar to RR
Farewell gift
Referral system
Content on upcoming steps
• In contact with a ton of support material
• Geared up from the baby shower
• Actively looking for child-care content
• Overwhelmed by loved ones’ tips and advices
• More focused on birth than nutrition
• Considering or attending birth classes
Baby shower gift cards
Content about child care and nutrition
• Looking into child nutrition
• Talking to experienced moms
• Seeking out advice from pediatricians and/or nutritionists
• Questioning what babies should and shouldn’t eat
• Considering how much they can rely on their sources of information
• Thinking about allergies and variety
E-book guide on nutrition
Specialized content on nutrition
• Feeding their child solids
• Spending time preparing meals
• Delegating cooking to their partner
• Looking to save time and money
• Improving recipes constantly
• Spending time with their child
• Keeping time and budget constrains present
• Misses breastfeeding
Positioning the product as a way of saving time and money
Content involving different recipes and food cycles
• Selecting specific meals
• Receiving food at work, where they spend most of their time
• Setting a schedule
• Looking for a custom experience
• Evaluating payment methods
• Figuring out their satisfaction with RR
• Questioning where the food comes from
Free-trial
1-on-1 customer service
• Receiving monthly deliveries
• Giving feedback on ingredients and recipes
• Keeping tabs on baby’s health and weight
• Influencing other parent’s oppinions
• Figuring out proper amount of deliveries
• Looking into customizing the service
• Considering what their child preferred
Service reviews
Social sharing
Special meals on important dates
• Kid starts eating solids
• Slowly trying out new recipes
• Cancelling their subscription
• Considering most convenient way of cancelling
• Looking into solutions similar to RR
Farewell gift
Referral system
Content on upcoming steps
Saves time
Organic ingredients
28/Married/Therapist
Organic, fresh produce and convenient payment options.
34/Married/Biomedical Engineer
Scheduled deliveries and quick, nutritious recipes.
30/Divorced/Physician assistant
Nutrition content and a customizable experience.
Saves time
Organic ingredients
28/Married/Therapist
Organic, fresh produce and convenient payment options.
34/Married/Biomedical Engineer
Scheduled deliveries and quick, nutritious recipes.
30/Divorced/Physician assistant
Nutrition content and a customizable experience.
Saves time
Organic ingredients
28/Married/Therapist
Organic, fresh produce and convenient payment options.
34/Married/Biomedical Engineer
Scheduled deliveries and quick, nutritious recipes.
30/Divorced/Physician assistant
Nutrition content and a customizable experience.
Catering to different kinds of parents
A
B
C
Expecting
No solids
Solids
A flexible and modular structure allows Raised Real to customize their websites to fit each stage of their users’ journey
Catering to different kinds of parents.
A
B
C
Expecting
No solids
Solids
A flexible and modular structure allows Raised Real to customize their websites to fit each stage of their users’ journey
Users see different versions of Raised Real’s message, depending on how they fill out the form.
Users see different versions of Raised Real’s message, depending on how they fill out the form.
Raised Real’s business was growing fast. They had been managing subscriptions and deliveries by hand as an MVP, and were looking to now develop a custom platform that could grow with them. Our tech solution involved developing a custom eCommerce platform that adapted to their 14-day delivery schedule and automatically updated and generated delivery orders.
This was complemented by a backend and admin system to help process, manage, and update all customers’ billing and payment information, as well as their subscription details. Lastly, we implemented integrations with various payments, logistics, marketing, and support services that enabled a whole new level of customer experience.
Raised Real’s business was growing fast. They had been managing subscriptions and deliveries by hand as an MVP, and were looking to now develop a custom platform that could grow with them. Our tech solution involved developing a custom eCommerce platform that adapted to their 14-day delivery schedule and automatically updated and generated delivery orders.
This was complemented by a backend and admin system to help process, manage, and update all customers’ billing and payment information, as well as their subscription details. Lastly, we implemented integrations with various payments, logistics, marketing, and support services that enabled a whole new level of customer experience.
Shipping service
Payment service
Tracking platform
We selected a tech stack that allowed us to scale the product, save time, and standardize the process. Through these technologies we were able to maximize their conversion rate and improve performance.
To make subscription updates and delivery changes more manageable, we came up with a clean, simple control panel. We were not only focused on acquiring leads but also on helping Raised Real’s team to give support to their customers.
Generating orders, managing billing and shipping information, and processing payments are the key variables that determine Raised Real’s success. We worked hand in hand with the client to understand their needs and define a tech solution that saved time, money, and that works just as efficiently with a database of 100 people or one of thousands.
We selected a tech stack that allowed us to scale the product, save time, and standardize the process. Through these technologies we were able to maximize their conversion rate and improve performance.
To make subscription updates and delivery changes more manageable, we came up with a clean, simple control panel. We were not only focused on acquiring leads but also on helping Raised Real’s team to give support to their customers.
Generating orders, managing billing and shipping information, and processing payments are the key variables that determine Raised Real’s success. We worked hand in hand with the client to understand their needs and define a tech solution that saved time, money, and that works just as efficiently with a database of 100 people or one of thousands.
We selected a tech stack that allowed us to scale the product, save time, and standardize the process. Through these technologies we were able to maximize their conversion rate and improve performance.
To make subscription updates and delivery changes more manageable, we came up with a clean, simple control panel. We were not only focused on acquiring leads but also on helping Raised Real’s team to give support to their customers.
Generating orders, managing billing and shipping information, and processing payments are the key variables that determine Raised Real’s success. We worked hand in hand with the client to understand their needs and define a tech solution that saved time, money, and that works just as efficiently with a database of 100 people or one of thousands.
